Dosage Sans
Typeface Design
Role
Designer (Solo)
Software
Illustrator (Ai)
Font Self
Glyphs 3
Deliverables
Type Specimen
Duration
2 Weeks
Dosage Sans is a bold, condensed sans-serif typeface that captures the vintage charm of Mooresville's downtown through its weathered historical roots.
Inspired by the painted type on the side of the Goodman Drug Co. building in Mooresville, North Carolina, Dosage Sans draws from the distinct visual language of small-town commerce. The hand-painted lettering, characterized by its bold proportions and utilitarian design, stands as a testament to the town’s local heritage. This typeface embodies the enduring craftsmanship of the drugstore that once served as a key part of the community.
Derived from ten original letters, Dosage Sans was carefully expanded to maintain the strong, condensed nature of its source. Available in six dynamic styles, it strikes a perfect balance between historical authenticity and modern functionality. Its compact proportions and striking presence make it ideal for creating impactful designs, from bold headlines to signature branding, ensuring that it continues to evoke the essence of Mooresville’s unique charm.
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Dosage Sans was the recipient of an AAF Greenville ADDY Award for typeface design.
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